Personal Data Protection Policy

Last updated: 04/09/2026

1. Scope of Application

This Policy sets out how SAMI Digital Technology Company Limited, enterprise code 0110046769, hereinafter referred to as “SAMI”, collects, uses, stores, protects and processes users’ personal data when they visit the website https://samiditech.vn, contact us for consultation, sign up to receive materials, use free tools or submit requests about SAMI’s services.

SAMI contact information:

  • Head office address: Plot 3, Lot 6, Đền Lừ 2, Tương Mai Ward, Hanoi, Vietnam
  • Phone: 08 1800 2248
  • Email for receiving personal data requests: info@samiditech.vn, subject: “Personal data request”

This website introduces marketing, Local SEO, SEO, advertising, technology services and related solutions. The website does not provide ordering, online payment or direct product sales functions. If SAMI provides a platform, application or service with its own data processing mechanism, the platform’s separate policy or the service contract will apply in addition.

2. SAMI’s Role in Data Processing

For data collected directly through the website, SAMI is the personal data controller because SAMI determines the purposes and means of processing.

For personal data that business clients provide to SAMI during the delivery of marketing, SEO, advertising, website administration, chatbot or technology services, SAMI may act as a personal data processor following the client’s instructions and the agreements and contracts between the parties. SAMI does not use such data for its own purposes outside the agreed scope of services.

3. Personal Data SAMI May Collect

3.1. Data you provide voluntarily

Depending on the form or request, SAMI may collect:

  • Full name
  • Phone number
  • Email address
  • Business name, job title, field of operation
  • Website, business address, Google Business Profile link or information for consultation and marketing assessment
  • Conversation content, consultation requests, documents or files you voluntarily send
  • Information you provide when signing up to receive checklists, materials, newsletters or attending events
  • Application information if you submit a profile through SAMI’s recruitment channels

SAMI only requests data that is appropriate and necessary for each purpose. Please do not send sensitive information, bank card details, passwords, identification documents or other people’s personal data through website forms unless SAMI makes a lawful, specific and secure request.

3.2. Data collected automatically

When you visit the website, SAMI or lawfully used technical providers may collect:

  • IP address, access time, error logs and system security data
  • Device type, browser, operating system, language
  • Pages visited, traffic source, visit duration, basic interaction actions
  • Cookies, online identifiers and campaign parameters such as UTM

This information is used to operate, protect, measure and improve the website. Non-essential analytics or advertising cookies are used only after you consent through the cookie management mechanism.

4. Purposes of Personal Data Processing

SAMI processes personal data for the following purposes:

  • Receiving and responding to contact requests, consultation, quotations or scheduling meetings
  • Providing checklists, materials, free tools or information you voluntarily request
  • Verification, and preventing spam, fraud, attacks or abuse of the website
  • Operating, maintaining, fixing errors and improving the website experience
  • Measuring the effectiveness of content, traffic sources and campaigns, once you have consented to non-essential cookies
  • Sending newsletters, service information or SAMI offers once you have signed up or given separate consent for this purpose
  • Contacting you about job applications if you voluntarily submit a profile
  • Performing contractual obligations, requirements of competent state authorities or other legal obligations

SAMI does not sell, buy or exchange personal data. SAMI does not use contact data obtained through forms to send advertising without appropriate consent.

5. Basis and Consent

Where consent is required, SAMI only processes data when you give clear, voluntary and verifiable consent. Silence or continued use of the website is not considered consent for non-essential cookies or marketing activities.

On forms, SAMI applies separately:

  • A checkbox confirming that you have read the Personal Data Protection Policy and agree for SAMI to process data in order to respond properly to your request
  • A separate, unticked-by-default option if you wish to receive newsletters or marketing information
  • A cookie banner with options to accept, decline or customize non-essential cookies

You may withdraw your consent at any time under Section 10 of this Policy. Withdrawal does not affect the lawfulness of processing carried out before the withdrawal.

6. Sharing Personal Data

SAMI only shares data when necessary and consistent with the notified purposes, including:

  • SAMI personnel, departments or collaborators with relevant duties and authorized access
  • Providers of website hosting, business email, form management, CRM, security, backup, data analytics, email delivery or technical support
  • Professional advisory firms such as lawyers, accountants and auditors when necessary and bound by confidentiality obligations
  • Competent state authorities when required by law
  • Lawful successors in the event of restructuring, merger, consolidation or transfer of operations in accordance with the law

SAMI requires parties processing data on its behalf to process only in accordance with the agreement, apply appropriate safeguards and not use the data for unauthorized purposes of their own.

7. Transferring Data Abroad

Some of SAMI’s technology providers may store or process data outside the territory of Vietnam, for example when SAMI uses cloud hosting, email, CRM, analytics or international advertising services.

In this case, SAMI applies appropriate management, technical and contractual measures; and also fulfills obligations regarding impact assessments, records and procedures for cross-border transfer of personal data when required by law.

8. Data Retention Period

SAMI retains data for the period necessary for the notified purposes or as required by law.

  • Contact information, consultation requests and quotations: up to 24 months from the most recent interaction, unless you become a client or request earlier deletion
  • Data from sign-ups for materials, newsletters or marketing information: until you withdraw consent or up to 24 months from the most recent interaction
  • Job applications that are not hired: up to 12 months, unless otherwise agreed
  • Technical logs and security data: for as long as necessary to operate, protect and handle incidents
  • Data related to contracts, invoices or legal obligations: for the mandatory retention period required by law

When the retention period ends or the data is no longer necessary, SAMI will delete, destroy or de-identify the data by appropriate means, unless the law requires continued retention.

9. Cookies and Similar Technologies

Cookies are small data files stored on your device when you visit a website.

9.1. Essential cookies

Essential cookies support basic operation, security, spam prevention and remembering cookie choices. These cookies cannot be fully disabled if you want to use the website’s full functionality.

9.2. Analytics and advertising cookies

With your consent, SAMI may use third-party measurement or advertising tools, for example Google Analytics, Google Ads or Meta, if these tools are configured on the website at that time.

These tools may process data about browsing behavior, devices, traffic sources and campaign performance. SAMI does not allow analytics or advertising cookies to run before you give consent.

You can change your cookie choices at any time via the “Cookie Settings” link in the website footer or your browser settings.

10. Rights of Data Subjects

Under Vietnamese law, you have the right to:

  • Be informed about personal data processing activities
  • Consent, refuse consent or withdraw consent
  • View, edit or request editing of data
  • Request provision, deletion, destruction or restriction of data processing
  • Object to data processing for marketing or advertising purposes
  • Complain, denounce, sue and claim compensation for damages in accordance with the law

To exercise your rights, please send an email to info@samiditech.vn with the subject “Personal data request”. To protect you, SAMI may request reasonable information to verify your identity before processing the request.

SAMI will receive, respond to and fulfill requests within the legal deadlines, or clearly state the reasons if a request cannot be fully met.

11. Data Protection Measures

SAMI applies management and technical measures appropriate to the nature of the data, including:

  • Using secure HTTPS/TLS connections where appropriate
  • Access permissions by duty; limiting who can access data
  • Using strong passwords and multi-factor authentication where the system supports it
  • Backups, software updates, error monitoring and periodic security reviews
  • Training personnel and binding them to confidentiality obligations
  • Assessing data processing providers and signing appropriate agreements

Even so, no method of electronic data transmission or storage can guarantee absolute safety. You should protect your devices and passwords, and not send sensitive information through insecure channels.

12. Incident Handling

When an incident involving personal data is detected, SAMI will promptly isolate, assess and remediate it, and fulfill its obligation to notify the specialized personal data protection authority within the applicable legal deadline. SAMI will inform affected individuals when necessary to protect their lawful rights and interests.

13. Children’s Data

SAMI’s website and services are aimed at businesses and adults and do not intend to collect children’s data. If you believe a child has provided personal data to SAMI, parents or legal representatives are kindly asked to contact us so SAMI can check and handle it appropriately.

14. Policy Changes

SAMI may update this Policy to reflect changes in operations, technology or law. The new version will be published on the website with the update date clearly stated.

Significant changes that expand the scope or purposes of data processing will be notified by appropriate means; where necessary, SAMI will seek consent again before applying them.

15. Contact and Complaints

If you have questions, requests or complaints about personal data, please contact:

SAMI Digital Technology Company Limited

Email: info@samiditech.vn

Phone: 08 1800 2248

Address: Plot 3, Lot 6, Đền Lừ 2, Tương Mai Ward, Hanoi, Vietnam